hey circle
Seed
Co-Investors: 3
Munich, DE
eCommerce has a waste problem. Billions of tons of waste and CO2 are generated annually by shipping packaging that is only sent once. Online retailers are looking for sustainable alternatives that their customers demand, require their own sustainability goals, and are enshrined in law. For example, with the Packaging Act, the EU is planning a 10% reusable quota for shipping packaging from 2030.
Customers of hey circle can use their reusable packaging to cut their waste by 94% and their CO2 emissions by 76%. The patented boxes are optimized for shipping and warehousing – trackable, lightweight, robust, foldable, dirt and water resistant, theft proof, brandable, and available in 8 sizes.
In connection, hey circle offeres an IT solution being able to map the entire customer journey. Return of boxes is ensured via a unique after-sales deposit model managed by hey circle.
Almost every product, even fragile, large or heavy goods, can be transported using hey circles boxes. This is unlike other solutions which often focus on a special type of product such as clothing/apparel.
The tech solution via cloud is predestined as the base for an industry solution and protects against competition from the packaging sector.
hey circle rents out or sells the packaging and licenses the IT solution.
Another revenue stream is the deposit model. Due to the multiple shipments, hey circle can offer the packaging at per shipment prices comparable to disposable cartons while generating a margin of >120%.
The market potential is huge: in 2027, approx. 28 million shipments will be made in the EU. Of these, about 13 million shipments are relevant for reusable packaging. The EU Commission ensures rapid growth through legal regulation, which is already being driven by customer expectations today.
Co-Founder & CEO
Co-Founder & CTO
Co-Founder & COO
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