For brands, direct-to-consumer (DTC) is becoming the preferred choice in e-commerce. Brands depend on advertising to grow DTC. Rising cost of advertising is their #1 problem. Google and Facebook prices increase with over 90% per year. Alternatives are not feasible:
This is worsened by the fact that brands risk losing customers as they are ‘greening’ their consumption behaviour.
Consumers value environmental responsibility from brands but brands lack the resources to focus on green initiatives.
Productpine is the e-commerce marketplace for modern-day brands and eco-conscious consumers.
Productpine has developed technology through which direct-to-consumer brands like Sonos and Ring are saving up to 75% of their advertising costs by sharing them among brands.
These savings are invested into hand-picked sustainability projects to fully offset the CO2 emissions from each order, while guaranteeing the best consumer prices in the process.
Thereby, Productpine is the first shopping platform that makes doing good a no-brainer: consumers buy their favorite products for the best price, while creating a better world.
Ein KI-gesteuerte Empfehlungsprogramm kuratiert Produkte für den Verbraucher und schafft so ein personalisiertes Einkaufserlebnis mit besseren Preisen.
Durch Productpine können Marken von Netzwerkeffekten profitieren und die CAC erheblich senken, damit ist Productpine:
Rapid growth of direct-to-consumer (DTC) e-commerce. DTC sales are growing at 24% YoY with a total size €60B (2020).
This document is non-binding preliminary information that provides an initial impression of the financing options offered. Neither this document nor the statements made by us in this context can be a sufficient basis for a financing decision. Investors should examine the possible investments themselves. Responsibility based on own analysis. This document does not constitute a sales prospectus, a public offer of an investment, an invitation to submit an offer, investment advice or investment brokerage. In providing this information, we make no representations, warranties or other contractual or quasi-contractual obligations, including with respect to the completeness, content or accuracy of the information reproduced in this document. This document is to be treated confidentially and may not be reproduced in whole or in part, passed on to third parties or published.