Florian Übelacker

Venture Partner
Florian is Head of M&A and Venturing at Salzburg AG. He used to be Chief Commercial Officer as part of the management team at primeCROWD and was responsible for strategy, growth, and monetization as well as corporate venturing. He has 7+ years of experience in private equity & venture capital in London as the former head of Tech, Media & Telecoms EMEA at GLG, where he was responsible for global due diligence & research projects for companies, funds, and investors. Additionally, he serves as a member of the advisory board at flemio and mentors at the Vienna Impact Hub. Privately, he is a business angel and advisor at Carployee. Florian holds master’s degrees from Vienna University for Business and Economics in business administration and business informatics.
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years of experience in M&A, Private Equity and Venture Capital
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structured investments with a total investment volume exceeding EUR 50 Mio.

Florian 's FAQs

Your advice to first-time investors?
Only invest if you can truly share the vision of a founder and the team. It also helps if you can see yourself going for a beer with them and have a meaningful time whilst doing so. Think portfolio and split your risk, particularly in the beginning. You need to have a long-term focus, start-up investments are not for short-term investors. Expect changes and that absolutely nothing goes as planned but hey, that’s the nature of the business. Not going according to plan doesn’t necessarily mean it’s not successful. Don’t focus on just top- and bottom-line. The best KPIs for growth might be entirely different.
Your advice to new founders?
First and foremost, stand up for and believe in yourself. If you think you are on to something big, don’t let anyone talk you out of it. Think big and find an outstanding team that has what it takes to embark on this laborious journey that is a start-up.
What do you like most about your work?
Simply having the opportunity to work on something entirely different and exploring new markets every day and getting know and working with motivated and visionary founders.